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Senior Marketing Manager (Biotech/SaaS/ML)

Novasign
Wien, W

Direkt bewerben

Details zur Stelle

Vollzeit

Qualifikationen

Bachelor

Vollständige Stellenbeschreibung

At Novasign, we’re redefining the future of bioprocessing. Our platform, Novasign Studio, combines intelligent hybrid models, automation, and modern SaaS architecture to accelerate the development of life-saving therapies, next-generation enzymes, and sustainable food technologies.

We’re scaling fast with a growing customer base across biotech and life sciences. If you’re looking to make a real-world impact with cutting-edge machine learning and SaaS technology, we want to hear from you.

Role Summary

We are looking for a hands-on, strategic Senior Marketing Expert to build Novasign’s marketing strategy from the ground up and work closely with our Sales Lead to support the Go-To-Market strategy of our SaaS platform. You’ll have ownership of the marketing roadmap and autonomy to shape Novasign’s market voice and positioning in biotech and life sciences.

This role is ideal for someone who thrives in early-stage environments and loves doing the work – from content creation to campaign execution, while laying the foundation for future scale. You’ll create targeted marketing content, manage lead-gen campaigns, and bring technical fluency in bioprocessing and SaaS together with design and messaging skills. This role starts as an individual contributor for someone who is self-reliant with the potential to grow into a leadership position as the team scales.

Key Responsibilities

Develop and execute the overall marketing strategy aligned with business development and company objectives.
Self-reliantly create and manage marketing assets – including visuals, pitch decks, infographics, one-pagers, whitepapers, and web content.
Build a lead generation pipeline using content marketing, SEO, outbound campaigns, email automation, and social channels.
Craft and manage product positioning, value propositions, and go-to-market messaging for biotech/pharma audiences.
Set up and track marketing KPIs, conversion funnels, and campaign performance reports.
Collaborate closely with Business Development, Product, and Leadership to create consistent, effective messaging across all channels.
Represent marketing at cross-functional meetings and contribute to overall growth strategy.
Coordinate Novasign’s presence at industry events, conferences, and partner showcases.

Requirements

Required Qualifications

Educational or work-related background in biotech, bioprocessing or related fields
> 5 years of hands-on experience in marketing execution
Proven ability to create impactful marketing content independently – from concept to design and delivery
Design and content skills: proficient with Adobe Photoshop, Illustrator, Canva, MS Office (and Figma)
Strong storytelling skills, able to translate technical/scientific concepts into accessible, compelling messaging
Experience managing digital marketing tools (e.g., HubSpot, Mailchimp, Webflow, Google Analytics)
Fluent in English (spoken and written)

Desired Qualifications

Experience in software, SaaS marketing
Experience in B2B marketing. Ideally proven-record on Account Based Marketing
Familiarity with machine learning, data platforms, or process modeling in life sciences is a strong plus
Understanding of the customer journey in technical markets (especially CDMOs, CROs, biotechs, and pharma R&D)
Understanding of the mindset of BDMs: Business Decision Makers and TDMs: Technical Decision Markers
Hands-on experience with marketing analytics, persona-based marketing, and inbound growth strategies
Knowledge of procurement cycles in biotech/pharma
Basic Video editing skills
Strong team player who can work closely with CEO, CTO, CBO, Business Development and operations
Experience setting up early marketing operations from scratch in a startup or scale-up environment with a frugality and agile mindset in place
German is a plus

Benefits

Innovation Culture: We are an international team. We value new ideas, open discussions, and constructive criticism. Your voice shapes our technological direction
Professional Growth: Continuous learning opportunities and career development in fast scaling team
Meaningful Impact: Improve to scale a company that accelerates life-saving therapies, enzyme manufacturing and sustainable food production
Flexible Environment: Hybrid work options with diverse, inclusive team collaboration
Competitive Package: In line with the Austrian IT Collective Agreement (ST1 Erfahrungsstufe), the minimum full-time gross annual salary is €62,664 + performance bonus. Your final package will reflect your experience, impact, and skills and can significantly exceed this minimum.
Full-time preferred =38,5h/week - 25 days of paid holidays per full calendar year; part-time possible
Performance Bonus

Direkt bewerben

Erweiterte Suche

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Senior Marketing Manager (Biotech/SaaS/ML)

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